‘Sexualisation was the point’: Grill’d workers demand apology over ‘buns’ ad
Grill’d faced backlash from workers demanding an apology over its 'Super Buns' campaign, which critics say sexualizes women. An 18-year-old employee described the ad as objectifying, while Grill’d Workers United condemned it as harmful. The company maintains that the campaign aims to be light-hearted and acknowledges mixed feedback from the public.
Summary by OZbrief Editorial · The Age · Source
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Published 18 Jun 2026, 09:30 UTC · Updated 18 Jun 2026, 09:40 UTC
Summary by OZbrief Editorial. Original report: The Age. Editorial policy · Corrections
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