David Jones' decline tied to loss of personal customer connections
David Jones' former lift operator reflected on the department store's decline in an article published November 14, 2026. The writer suggested that the loss of lift operators, who engaged with customers, contributed to the brand's downfall. Nostalgically, they noted how shopping experiences were intertwined with personal memories and connections, particularly regarding lingerie fittings.
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Published 13 Nov 2026, 18:30 UTC · Updated 13 Nov 2026, 18:40 UTC
Summary by OZbrief Editorial. Original report: SMH. Editorial policy · Corrections
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