Variety
·entertainment
·3 hours ago
Versant Media commits millions to promote women's sports and WNBA coverage
Versant Media announced plans to focus on women's sports as a key growth strategy, committing tens of millions to media rights for leagues like the WNBA and LPGA. Sports anchor Elle Duncan emphasized the potential of women's sports as a sound business model, while CEO Mark Lazarus highlighted their commitment to air more WNBA games than any other network.
Summary by OZbrief · Variety
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