SMH
·australia
·3 hours ago
More than 100 restaurants adopt AI for marketing despite authenticity concerns
More than 100 Australian restaurants have begun using AI to generate marketing content over the past two months. Sydney restaurateur Nathan Sasi claims AI saved him up to $10,000 on branding, while 70% of Australians express concern over the authenticity of AI-generated ads. Experts warn that improper use of AI could negatively affect brand image.
Summary by OZbrief · SMH
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